At the Halo 3 game truck fans experienced hands-on action via the multi-screen, interactive game truck setup while tasting the Limited Edition Mountain Dew Game Fuel beverage presented by Mountain Dew. The interaction between the visitors and the brand ambassadors created an energetic atmosphere.

During the Kentucky tour Vivid garnered more than 80,000 onsite impressions.

The crowd was very responsive to this type of marketing initiative. We stopped at several locations, including Louisville Cardinals game (40,000 onsite impressions), Omalley’s Corner (20,000 onsite impressions), Louisville Slugger Field (20,000 onsite impressions), Fourth Street Live (25,000 onsite impressions), and several more.